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YMA Newsletter

Want to stay in the loop with all the events and happenings of YMA? Stay tuned for the release of our newsletter!

York Marketing Association

YMA 2012-2013 EXECUTIVE RECRUITMENT

 

Hello Marketers!! 

We are officially recruiting the best and brightest student leaders to continue growing the club's success into the 2012-2013 school year! Ideal candidates must be passionate about marketing and possess a strong balance of teamwork, organizational and leadership skills. 

 For details regarding each position, the application process and key dates please access the Recruitment Package.

We ask you complete your application via this Google Doc. Applications are due by March 15th at 11:59pm. 

The Exec team will consist of the following positions:

• President (2)
• Vice President, Events
• Vice President, Finance
• Vice President, Communications
• Conference Chair
• Apprentice Coordinator
• Logistics Director
• Corporate Account Manager (2)
• Social Media Director
• Publications Director
• External Director

If you have any questions, e-mail us at This e-mail address is being protected from spambots. You need JavaScript enabled to view it . Best of luck!

- The YMA Exec Team    

 

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YMA CONFERENCE 2012: Thank You!

 

Once again, YMA's annual conference was a success!! Thank you so much to our sponsors: Scotiabank and Colgate-Palmolive as well as our In-Kind Supporters, Company representatives, Speakers and Delegates for supporting YMA and the Marketing YOUniverse!


 - The YMA Exec Team 

 

 

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 YMA CONFERENCE 2012: Marketing YOUniverse

 

It's here! YMA's annual marketing conference is officially underway! Thanks to our sponsors at Scotiabank and Colgate-Palmolive, the conference will be held from January 19th - January 20th with keynote presentations, workshops and, of course, networking sessions! 

 

KEYNOTES:

Carolyn Saunders, Director & Head of Brand Management, SCOTIABANK

Hunter Tura, President & CEO, BRUCE MAU DESIGN

Jason Dubroy, VP Shopping Marketing, DDB

WORKSHOPS & SPORTS PANEL:

Starbucks, TREB (Toronto Real Estate Board), CFL, UFC, TrojanOne, MLSE, Red Flag Deals, Google & Nielsen

 

REGISTRATION IS NOW CLOSED.

SEE YOU AT THE CONFERENCE!

 - The YMA Exec Team 

 

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Apprentice Case Competition Update

 

Hello Marketers!! 

We are proud to announce that our official Apprentice Case Competition Winners are: Donna Li & Victoria Pham! 

 A huge congratulations to the winning team and to the rest of our participants.

 Big thank you's go out to Maple Leaf Foods, our final round sponsor, and to Round 1 and 2 Sponsors; General Mills and MacLaren McCann. 

 

Round 1: General Mills

First Place: Donna Li & Victoria Pham

Second Place (YMA Choice): Timothy Mark & Joanna Silva

 

Round 2: MacLaren McCann  

First Place: Ivana Radunovic & Ksenia Bulgakov

Second Place: David Kron & Zachary Mandlowitz

Third Place: Ashley Park & Nadia Bukhari

 

Round 3: Maple Leaf 

Winning Team:

Donna Li & Victoria Pham

 

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Market Yourself 101!

 

Let’s face it, whether you're a first-year student new to the marketing world, or a soon-to-be fourth-year graduate looking for that elusive first full-time job, applying and competing for jobs and internships can be a nerve-wracking and daunting experience. Here’s where YMA comes in to save you from the stress and pressure  and give you the tools necessary for writing that killer resume and nailing the final round interview.

The MY101 event hopes to provide you with insights and ways of recognizing your unique combinations of skills and traits to effectively market yourself to prospective employers. Apart from speaking with company recruiters who are constantly on the hunt for the best and brightest, you will be provided the opportunity to take part in 1-on-1 speed mentoring sessions. These sessions will help you build your interview skills and receive constructive feedback so as to help you polish your resume and image for your next interview.

Ask those that participated in past years, and they will attest to how valuable this experience is in developing one’s personal brand and marketability. We’re helping open doors to you so that you can make that all-important connection. Who knows what may happen?

Come out on November 16th at 5:30 pm and be ready to make your presence felt. Register through our Google Doc. Space is limited, so please pay your $10 deposit this coming Monday and Tuesday in the YMA office. You will receive your deposit at the conclusion of the event.

 

                              REGISTER HERE

 

Time: 5:30pm - 9:00pm 

Location: Schulich School of Business - Room TBA


 The YMA Exec Team 

 

 
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Thank You


A BIG thank you to everyone who came out to Marketing for Dummies! To each of our members, thank you for supporting YMA, we hope you had some awesome take-aways from this event. Also, a special thanks to our panelists who took time to provide their best advice to students interested in the field of marketing - Christopher Im, Nikita Raja, Simon Wong, Jennifer Wallace, Pinky Tang, Katie Wang and Hazel Del Vela.  
 
Another big thanks to those who signed up for the Apprentice Case Competition! Stay tuned for more details regarding Round 1.
 
Toodles for now marketers, we will be in touch shortly with details on upcoming external & internal events! 
 
  

 

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Marketing For Dummies!!

 
YMA is proud to announce that our first event of the year, Marketing for Dummies, will be taking place on Thursday October 6th

Marketing for Dummies serves to introduce incoming members to the world of marketing. Our aim is to assist and guide students who are interested in learning more about the marketing specialization and gain insight on industry facts. This event will be organized as a casual forum for delegates who are there to question, discover and interpret about what the marketing field entails, what careers prospects are available and how they can benefit from this invigorating field. We will have participating marketing professors and past Schulich alumni in attendance to engage with all interested thought-seeking marketers.

This event is CASUAL. There will be a Q&A panel followed by a mini networking session. We will look forward to seeing you there!! 

 

                              REGISTER HERE

 

Time: 5:30pm 

Location: Schulich School of Business - Room TBA

Note: If you are not a registered member, you may register at this event! The format is the same as that of Club Week - $20 registration fee to paid upon sign-up.

 

 The YMA Exec Team 

 

 
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The Apprentice Case Competition!!

 
Are you the next APPRENTICE?! Now is your chance to apply for YMA's Case Competition! If you're interested in marketing, sales and advertising and are looking to build your creativity, presentation and writing skills - this competition is a great opportunity for you!  
 
Each round includes presenting your solution to the case to a panel of corporate judges. The First Round begins on Oct 21st. The top 20 teams of two will compete on this date and the best 10 will move on to Round 2. From there, top 5 teams will progress to the Final Round on Nov. 18th. More details regarding logistics will be released soon. 
 
The deadline to apply is Oct. 7th
 
                                    APPLY HERE
 
 

 
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Club Week!

 
 Interested in marketing, sales, advertising, social media and/or public relations?
 
Expand your knowledge of the marketing world and become a member of the one and only York Marketing Association! YMA is your go-to undergraduate club for all things marketing at York University. 
 
How do you become a member? Check out our booth at Club Week from September 12th-15th. If you're a proud 1st Year student, click here to enter to win a prize in our YMA Froshie Contest!
 
You won't be able to miss us, we promise ;) 
 
 
Why should you become a member?
 
For only $20 you get:
- Access to networking events Marketing for Dummies & Market Yourself 101
 
- Eligibility for the Apprentice Case Competition
 
- YMA Newsletter and E-mail Outs highlighting job postings, volunteer opportunities and external events in the field
 
- Priority access to company and agency tours & YMA-CDC Workshops
 
- Discounted ticket for our annual conference
 
- FREE SWAG! 
 

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