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The Apprentice



The Next Great Apprentice is YMA’ premier  3-round case competition where 50 of Schulich’s best marketers compete to develop consumer-centric solutions for real brand problems. In pairs, 50 pre-screened contestants apply their analytical, problem-solving, and presentation skills to solve a new brand challenge presented by the round’s sponsor. Only the best teams progress through the 3 rounds until the final remaining team is crowned The Next Great Apprentice.

Earlier Event: October 12
Breaking Brand
Later Event: November 9
Market Yourself 101